You only get one chance to make a first impression… A low star rating or a negative article in Google is often the difference between gaining new customers or losing them to a competitor
The world of online marketing has opened countless possibilities for companies looking for additional brand and product exposure. Nevertheless, as good as having a high presence online is, it comes with some very specific downsides as well. One of those downsides is the ease with which someone can destroy your company’s reputation. In basic terms, online reputation management (ORM) is the practice of giving people and businesses a larger positive control over their existing and future web properties.
As the internet grows and technology progresses, protecting your brand name may feel like a daunting task. To combat negative press, rip off reports, social media attacks,forum posts and other negative search results pertaining to your brand or business, you need a leader in online reputation management with time-tested results.
There are numerous ways by which your online reputation can suffer. Consider just a few of them:
- use of black hat SEO tactics
- unfavourable and/or dishonest customer reviews
- astroturfing (masking oneself as a disinterested third party to comment on a business or site).
- negative SEO attacks from competitors
- rip off reports
- negative press
In order to mitigate these circumstances and build a positive online presence, reputation management services are essential. In an era where online reputation is a large factor in consumer spending, it’s imperative that your brand has a positive image and influence.
What We Offer
Gnet Studios reputation management service starts by understanding you, your company, your brand status and the way you do business. Using custom tools and our in house analysis techniques we will identify a strategic route to efficiently managing your brands reputation. From there we develop a comprehensive plan to manage your online reputation. If it needs to be improved, we will do that. If your online reputation only needs protection, we can do that as well. Some of the methodology we use includes:
- improved SEO optimisation for better search engine ranking
- developing backlinks that point to positive reviews and company resources
- responding to negative comments and unfair criticisms truthfully and politely
- taking advantage of positive and informative press releases
- Social media management
- Addressing companies or individuals that may have committed libel against you.
- Creating satellite branded sites
- Increasing the rankings of positive aspects of your company
- Mitigating circumstances where negative publicity can be removed
Here at Gnet Studios we only use cutting edge white hat online marketing practices. Using grey or black hat practices only further jeopardises your reputation – something that is counterproductive to the idea of reputation management. We want to protect your company’s reputation using practices that are ethical and responsible and will carefully review each clients situation before proceeding with our Reputation Management strategies.
Insulation begins the day you sign up, and results typically begin to appear within 48 hours. If you would like to learn more about our reputation management services, please don’t hesitate to get in touch with us. We would be happy to explain how we can help improve and protect your company’s good name.